Imaginarium Brand
The Imaginarium is a fictional company and space that I created. The Imaginarium focuses on encouraging creativity and imagination within youth. It offers interactive and creative activities that give children a creative outlet while also teaching them about creative thinking and problem solving. The main reason for creating this organization is because creativity is constantly being suppressed within schools and other subjects like math and science are more focused on so I want to create a place that encourages imagination and creativity.
Mood Board
I wanted it to be colorful and fun to really delve into the creative atmosphere this space would provide.
Logo
I didn’t have that much experimentation with the logo they all are similar variants of this. I wanted the letters to have movement and feel creative and colorful but still have a sophistication to them.
Final Solutions
Poster
Poster 2
Outdoor Mural
Storefront
Indoor Mural
Indoor Mural
Directory Ipad
I created a kid friendly directory so that kids could manage to go through the space themselves.