Natural Dog
Company ReBrand
The Natural Dog Company is a dog supplier that provides supplements and balms with all natural ingredients so that our furry friends stay healthy. I decided to rebrand their company because their branding does not match their current target market of younger consumers. I wanted to create something more fun and youthful to match their audience better and give the entire brand a different vibe.
Mood Board
I wanted to go with a very illustrative approach to bring some fun and life into the brand.
Logo and pattern
These were some initial ideas and experimentation for the logo rebrand.
This was the final solution for the logo. I wanted it to be pretty simple because I incorporated a pattern and I wanted it to stand out above it.
The Pattern I came up with, I wanted it to be very playful but still have pretty toned down and earthy colors.
Final Solutions
Supplement Packaging
Soap Packaging
Balm Packaging
Personalized Note
Stickers
Social Media Example
Social Media Example